Covestro
LOCATION 地点
Shanghai, China
DELIVERABLES 交付服务
Digital Strategy 数字化策略
Graphic Design 平面设计
Web Design 网页设计
Web Development 网页开发
THE STORY 品牌故事
Covestro is a leading global supplier of innovative, sustainable and diverse high-tech polymer materials.
科思创是世界领先的聚合物材料生产公司， 坚持创新，可持续与多样化的理念。
CHALLENGES 面临的挑战
MDS was hired by Covestro to design, develop and manage their website as well as manage their art installation, graphic design, copywriting and press releases in China.
MDS 为 Covestro 设计建立并管理了中国官网，也为他们做了平面艺术和布局设计。
OUR SOLUTION 我们的解决方案
PLATFORM 平台
We designed a news site for Covestro using material drawn from the most recent updates and innovations in the science world. For the art installation, MDS did all the mural painting, neon light fixtures and furniture sourcing. We also assisted Covestro in graphic design for their various brochures and posters, and oversaw the copywriting and press releases as well.
我们为科思创设计了一个跟踪材料科学行业最新信息并同步更新的网站。在艺术布置方面，MDS 为这个项目制作了壁画、设置安装了霓虹灯、寻找添置了合适的家具。我们也帮克思创做了一系列的平面设计，比如不同大小的宣传册和海报，以及文案与新闻稿件。
DESIGN 设计
For the graphic designs and the art installation, MDS utilized neon colors that were consistent with the company logo, conveying the tech-driven and inspiring ideologies of Covestro.
对于这个项目的设计和艺术布置，MDS 采用了与企业 logo 吻合的霓虹灯带色来传达 Covestro 由科技启发灵感的企业理念本质。
图片版权归属：Covestro
RESULTS 展示成果
MDS improved and updated Covestro’s visual presence. MDS also informed clients about the polymer industry as well as the advantages of choosing Covestro, successfully conveying what sets them apart from the rest of the industry.
提高并更新了视觉设计，为科思创的客户提供了更多关于行业与他们的优势，并与同行业的其他公司进行区别划分。